Automobile dealers, new only or new and used · Wisconsin

Morries La Crosse Automotive

Name: Morries La Crosse Automotive Workplace Safety Data
Creator: PlainSafetyScore
License: https://creativecommons.org/publicdomain/zero/1.0/

La Crosse, WI · ~34 workers · 2 years of OSHA Injury Tracking Application data.

Compiled by PlainSafetyScore · August 25, 2026

C
Average Safety Record: 3.5
Avg TCR: 3.4
Industry avg: 0
Fatalities

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The verdict

Morries La Crosse Automotive runs at 104% of its industry's injury rate - about level with the typical Automobile dealers, new only or new and used workplace, earning a grade C.

Morries La Crosse Automotive: 3.5 TCR = 104% of Automobile dealers, new only or new and used BLS 3.4 · 2y Form 300A (see methodology below)

Morries La Crosse Automotive safety composite

Morries La Crosse Automotive scores strongest on fatalities (safer than 50% of same-industry peers) and weakest on dart rate (safer than 5%), blended into one 0-100 breakdown against same-industry peers. A missing measure drops out and redistributes its weight rather than deflating the score. This is a per-dimension breakdown, distinct from the single letter grade above it (which weights TCR alone against the BLS industry benchmark).

33/100

Percentile-weighted across 3 of 3 measures

Total Case Rate (TCR): D 3.52 per 100 workers

Safer than 46% of industry peers
DART rate: F 7.05 per 100 workers

Safer than 5% of industry peers
Fatalities: D 0

Safer than 50% of industry peers

Benchmarked live against every credibly-rated employer in the same NAICS industry code in the current OSHA extract (a segment must have at least 8 rated peers to benchmark). Not a legal or compliance determination; PlainSafetyScore's own weighting (TCR 40%, DART 35%, fatalities 25%).

Rising injury rate

Morries La Crosse Automotive: 0.0 → 7.0 TCR

Peak year 2018 @ 7.0 TCR · DART/TCR 2× in 2018

Morries La Crosse Automotive's TCR rose 7.0 from 0.0 in 2017 to 7.0 in 2018. In 2018, DART was 2× this establishment's average TCR (severity share of cases).

OSHA ITA Form 300A scorecard

Establishment book 441110 · La Crosse, WI ABOVE-IND · SMALL

Grade C · TCR 3.5 · 104% of ind

DART 7.0 DART
RANK #40/90
PHOTO 2751
BOOK 2y book
INJ 1 inj
SIZE ~34 FTE

Nearest TCR peer: 2751 (0.0 TCR gap)

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This site

3.5
2751

3.5
27-007046840-8

3.5
HALL TRUCK CEN

3.5
Vern Eide Hond

3.5

What this shows Morries La Crosse Automotive averages 3.5 TCR (104% of the Automobile dealers, new only or new and used BLS benchmark).

Morries La Crosse Automotive TCR series: 2017=0 · 2018=7 · BLS 3.4

Where Morries La Crosse Automotive falls in its industry

2,847 Automobile dealers, new only o establishments

Safer than 46% of graded establishments in this industry, whose median TCR is 3.3.

Grade C

More dangerous than peersSafer than peers

Narrower to Wisconsin alone (the establishments it most directly competes with for workers and contracts): ranked #40 safest of 90 Automobile dealers, new only o employers in Wisconsin.

Morries La Crosse Automotive (34 employees, TCR 3.5) among 29 same-industry peers, split at the industry median of 69 employees and a TCR of 3.3

Morries La Crosse Automotive has fewer employees than the Automobile dealers, new only or new and median and a higher injury rate than the industry's median TCR of 3.3. Workforce size and injury rate do not always move together within the same industry -- some of its smaller peers run higher rates than its larger ones, and vice versa.

Year-by-Year Safety Data

Year	TCR	DART	Injuries	Illnesses	Fatalities
2018	7.0	7.0	1	0	0
2017	0.0	0.0	0	0	0

OSHA ITA peer cross-reference

Establishment peer ledger

441110 · WI · La Crosse

2,847 Automobile dealers, new only or new and used employers nationwide with a credible TCR · 12,834 rated employers in Wisconsin with headcount on file · 188 employers in La Crosse, WI · 4 cross-state NAT-TCR peers · 4 cross-state NAT-SIZE peers. Closest matches by relationship code are listed below.

Rel	Establishment	Place	Metric
NAICS-TCR	2751	IRVINE, CA	3.5 TCR
NAICS-TCR	27-007046840-8	ROCHESTER, MN	3.5 TCR
NAICS-TCR	HALL TRUCK CENTER	TYLER, TX	3.5 TCR
NAICS-TCR	Vern Eide Honda	SIOUX FALLS, SD	3.5 TCR
STATE-SIZE	Drumlin Dairy, LLC	CHILTON	34 FTE
STATE-SIZE	Merrillan East Coating	MERRILLAN	34 FTE
STATE-SIZE	Bayfront Steam Plant	ASHLAND	34 FTE
STATE-SIZE	Bayfront Steam Plant-5D	ASHLAND	34 FTE
CITY-NEAR	Gundersen Lutheran Medical Center	La Crosse	3,712 FTE
CITY-NEAR	Mayo Clinic Health System-Franciscan Healthcare Inc	La Crosse	2,329 FTE
CITY-NEAR	Gundersen Clinic, Ltd.	La Crosse	2,127 FTE
CITY-NEAR	Gundersen - La Crosse Clinic	La Crosse	1,739 FTE
NAT-TCR	True Value Springfield RDC	Springfield, or, OR	3.5 TCR
NAT-TCR	Hillcrest Healthcare LLC	Ashland, TN	3.5 TCR
NAT-TCR	Dacula (Atlanta) Dc	Dacula, GA	3.5 TCR
NAT-TCR	Health Plaza North	Pueblo, CO	3.5 TCR
NAT-SIZE	Penske : 4340-00 Ford Motor ODC/Laredo, TX	Laredo, TX	34 FTE
NAT-SIZE	Penske : 5021-00 Kapstone-DCC/Atlanta, GA	Atlanta, GA	34 FTE
NAT-SIZE	AMEREN SERVICES - Building Services - UE	St. Louis, MO	34 FTE
NAT-SIZE	Fairmont-White Hall Branch	Fairmont (White Hall), WV	34 FTE

Rel codes: NAICS-TCR · STATE-SIZE · CITY-NEAR · NAT-TCR/NAT-SIZE cross-state. Read with this employer →

Data Source: OSHA Injury Tracking Application (ITA), mandatory establishment-level injury/illness reports. Grades compare employer Total Case Rate (TCR) to BLS IIF industry benchmarks. Data covers years reported by this establishment: 2018, 2017. This is publicly available government data - not a legal determination of workplace conditions.

Read our methodology - how this data is sourced, computed, and verified.

Data sourced from official public datasets. See our methodology for details.