Automobile dealers, new only or new and used · Minnesota

Heartland Motor Company

Name: Heartland Motor Company Workplace Safety Data
Creator: PlainSafetyScore
License: https://creativecommons.org/publicdomain/zero/1.0/

Morris, MN · ~41 workers · 2 years of OSHA Injury Tracking Application data.

Compiled by PlainSafetyScore · August 25, 2026

F
Failing Safety Record: 10.3
Avg TCR: 3.4
Industry avg: 0
Fatalities

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The verdict

Heartland Motor Company runs at 302% of its industry's injury rate - far more dangerous than the typical Automobile dealers, new only or new and used workplace, earning a grade F.

Heartland Motor Company: 10.3 TCR = 302% of Automobile dealers, new only or new and used BLS 3.4 · 2y Form 300A (see methodology below)

Heartland Motor Company safety composite

Heartland Motor Company scores strongest on fatalities (safer than 50% of same-industry peers) and weakest on total case rate (tcr) (safer than 3%), blended into one 0-100 breakdown against same-industry peers. A missing measure drops out and redistributes its weight rather than deflating the score. This is a per-dimension breakdown, distinct from the single letter grade above it (which weights TCR alone against the BLS industry benchmark).

22/100

Percentile-weighted across 3 of 3 measures

Total Case Rate (TCR): F 10.28 per 100 workers

Safer than 3% of industry peers
DART rate: F 3 per 100 workers

Safer than 23% of industry peers
Fatalities: D 0

Safer than 50% of industry peers

Benchmarked live against every credibly-rated employer in the same NAICS industry code in the current OSHA extract (a segment must have at least 8 rated peers to benchmark). Not a legal or compliance determination; PlainSafetyScore's own weighting (TCR 40%, DART 35%, fatalities 25%).

Rising injury rate

Heartland Motor Company: 5.5 → 15.0 TCR

Peak year 2023 @ 15.0 TCR · DART/TCR 0.29× in 2023

Heartland Motor Company's TCR rose 9.5 from 5.5 in 2018 to 15.0 in 2023. In 2023, DART was 0.29× this establishment's average TCR (severity share of cases).

OSHA ITA Form 300A scorecard

Establishment book 441110 · Morris, MN ABOVE-IND · SMALL

Grade F · TCR 10.3 · 302% of ind

DART 3.0 DART
RANK #232/240
PHOTO Dunning Motor Sales …
BOOK 2y book
INJ 7 inj
SIZE ~41 FTE

Nearest TCR peer: Dunning Motor Sales Cambridge (0.0 TCR gap)

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This site

10.3
Dunning Motor

10.3
TAYLOR AUTOMOT

10.2
Lee Motor Comp

10.2
SONJU TWO HARB

10.1

What this shows Heartland Motor Company averages 10.3 TCR (302% of the Automobile dealers, new only or new and used BLS benchmark).

Heartland Motor Company TCR series: 2018=5.5 · 2023=15 · BLS 3.4

Where Heartland Motor Company falls in its industry

2,847 Automobile dealers, new only o establishments

Safer than 3% of graded establishments in this industry, whose median TCR is 3.3.

Grade F

More dangerous than peersSafer than peers

Narrower to Minnesota alone (the establishments it most directly competes with for workers and contracts): ranked #232 safest of 240 Automobile dealers, new only o employers in Minnesota.

Heartland Motor Company (41 employees, TCR 10.3) among 29 same-industry peers, split at the industry median of 69 employees and a TCR of 3.3

Heartland Motor Company has fewer employees than the Automobile dealers, new only or new and median and a higher injury rate than the industry's median TCR of 3.3. Workforce size and injury rate do not always move together within the same industry -- some of its smaller peers run higher rates than its larger ones, and vice versa.

Year-by-Year Safety Data

Year	TCR	DART	Injuries	Illnesses	Fatalities
2023	15.0	3.0	5	0	0
2018	5.5	2.8	2	0	0

OSHA ITA peer cross-reference

Establishment peer ledger

441110 · MN · Morris

2,847 Automobile dealers, new only or new and used employers nationwide with a credible TCR · 15,828 rated employers in Minnesota with headcount on file · 38 employers in Morris, MN · 4 cross-state NAT-TCR peers · 4 cross-state NAT-SIZE peers. Closest matches by relationship code are listed below.

Rel	Establishment	Place	Metric
NAICS-TCR	Dunning Motor Sales Cambridge	CAMBRIDGE, OH	10.3 TCR
NAICS-TCR	TAYLOR AUTOMOTIVE GROUP LLC	TOLEDO, OH	10.2 TCR
NAICS-TCR	Lee Motor Company, Inc	WILSON, NC	10.2 TCR
NAICS-TCR	SONJU TWO HARBORS, LLC.	TWO HARBORS, MN	10.1 TCR
STATE-SIZE	Minnesota Farming	MORRIS	41 FTE
STATE-SIZE	Feedmill TW Shop - SE	SLEEPY EYE	41 FTE
STATE-SIZE	Hobbs Brigade Energy Services	HOBBS	41 FTE
STATE-SIZE	Wild Rice Electric Cooperative, Inc.	MAHNOMEN	41 FTE
CITY-NEAR	University of Minnesota Morris	Morris	392 FTE
CITY-NEAR	Westmor Industries	Morris	287 FTE
CITY-NEAR	Services	Morris	255 FTE
CITY-NEAR	Morris Area Schools ISD #2769	Morris	223 FTE
NAT-TCR	Northern Lights Health Care Partnership, Inc.	Canton, NY	10.3 TCR
NAT-TCR	Theisen's of Indianola	Indianola, IA	10.3 TCR
NAT-TCR	Duncanville #124	Duncanville, TX	10.3 TCR
NAT-TCR	Erie Pa	Erie, PA	10.3 TCR
NAT-SIZE	Agricenter International	Memphis, TN	41 FTE
NAT-SIZE	Goodwill - Bell Street	Amarillo, TX	41 FTE
NAT-SIZE	Efficient Machine Products	Strongsville, OH	41 FTE
NAT-SIZE	Spike Enterprise, Inc.	Oklahoma City, OK	41 FTE

Rel codes: NAICS-TCR · STATE-SIZE · CITY-NEAR · NAT-TCR/NAT-SIZE cross-state. Read with this employer →

Data Source: OSHA Injury Tracking Application (ITA), mandatory establishment-level injury/illness reports. Grades compare employer Total Case Rate (TCR) to BLS IIF industry benchmarks. Data covers years reported by this establishment: 2023, 2018. This is publicly available government data - not a legal determination of workplace conditions.

Read our methodology - how this data is sourced, computed, and verified.

Data sourced from official public datasets. See our methodology for details.