Automobile dealers, new only or new and used · Virginia

Priority Ford

Norfolk, VA · ~139 workers · 6 years of OSHA Injury Tracking Application data.

D
Poor Safety Record
5.8
Avg TCR
3.4
Industry avg
0
Fatalities
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The verdict

Priority Ford runs at 169% of its industry's injury rate - more dangerous than the typical Automobile dealers, new only or new and used workplace, earning a grade D.

Priority Ford: 5.8 TCR = 169% of Automobile dealers, new only or new and used BLS 3.4 · 6y Form 300A (see methodology below)

Priority Ford safety composite

Priority Ford scores strongest on dart rate (safer than 80% of same-industry peers) and weakest on total case rate (tcr) (safer than 18%), blended into one 0-100 breakdown against same-industry peers. A missing measure drops out and redistributes its weight rather than deflating the score. This is a per-dimension breakdown, distinct from the single letter grade above it (which weights TCR alone against the BLS industry benchmark).

D

48/100

Percentile-weighted across 3 of 3 measures

Total Case Rate (TCR)
F 5.76 per 100 workers

Safer than 18% of industry peers

DART rate
B 0 per 100 workers

Safer than 80% of industry peers

Fatalities
D 0

Safer than 50% of industry peers

Benchmarked live against every credibly-rated employer in the same NAICS industry code in the current OSHA extract (a segment must have at least 8 rated peers to benchmark). Not a legal or compliance determination; PlainSafetyScore's own weighting (TCR 40%, DART 35%, fatalities 25%).

TCR Δ

−3.2

2016→2022

Priority Ford injury rate improved

Priority Ford's TCR fell 3.2 from 6.6 in 2016 to 3.4 in 2022. Peak filing year was 2019 at 11.7 TCR. In 2022, DART was 0× this establishment's average TCR (severity share of cases).

2016=6.6 · 2018=5.5 · 2019=11.7 · 2020=2.8 · 2021=4.5 · 2022=3.4

OSHA ITA Form 300A scorecard

Establishment book 441110 · Norfolk, VA ABOVE-IND · MID

Grade D · TCR 5.8 · 169% of ind

  • DART 0.0 DART
  • RANK #65/73
  • PHOTO 2443
  • BOOK 6y book
  • INJ 47 inj
  • SIZE ~139 FTE

Nearest TCR peer: 2443 (0.0 TCR gap)

Read with this employer → · Industry book → · Virginia employers → · Look up another →

Priority Ford in the TCR neighbourhood

Average Total Case Rate among this establishment and nearest same-industry peers

TCR

What this shows Priority Ford averages 5.8 TCR (169% of the Automobile dealers, new only or new and used BLS benchmark).

Source U.S. Department of Labor, OSHA Injury Tracking Application (Form 300A) As of 2026-08-25

Priority Ford TCR series: 2016=6.6 · 2018=5.5 · 2019=11.7 · 2020=2.8 · 2021=4.5 · 2022=3.4 · BLS 3.4

Where Priority Ford falls in its industry

2,847 Automobile dealers, new only o establishments

Safer than 18% of graded establishments in this industry, whose median TCR is 3.3.

More dangerous than peersSafer than peers

Narrower to Virginia alone (the establishments it most directly competes with for workers and contracts): ranked #65 safest of 73 Automobile dealers, new only o employers in Virginia.

Priority Ford (139 employees, TCR 5.8) among 29 same-industry peers, split at the industry median of 69 employees and a TCR of 3.3 2×2 strategic matrix plotting 30 entities by Average employees (X) and Total Case Rate (Y), with a crosshair dividing the plot into four quadrants. Larger & higher-riskSmaller & higher-riskLarger & saferSmaller & safer than peers 0100200300400 0510152025 Average employees Total Case Rate Priority Ford
Priority Ford (139 employees, TCR 5.8) among 29 same-industry peers, split at the industry median of 69 employees and a TCR of 3.3

Priority Ford has more employees than the Automobile dealers, new only or new and median and a higher injury rate than the industry's median TCR of 3.3. Workforce size and injury rate do not always move together within the same industry -- some of its smaller peers run higher rates than its larger ones, and vice versa.

Year-by-Year Safety Data

Year TCR DART Injuries Illnesses Fatalities
2022 3.4 0.0 4 0 0
2021 4.5 0.8 6 0 0
2020 2.8 2.8 4 0 0
2019 11.7 6.2 17 0 0
2018 5.5 1.6 7 0 0
2016 6.6 1.5 9 0 0

OSHA ITA peer cross-reference

Establishment peer ledger

441110 · VA · Norfolk

2,847 Automobile dealers, new only or new and used employers nationwide with a credible TCR · 12,673 rated employers in Virginia with headcount on file · 473 employers in Norfolk, VA · 4 cross-state NAT-TCR peers · 4 cross-state NAT-SIZE peers. Closest matches by relationship code are listed below.

Rel Establishment Metric
NAICS-TCR 2443 5.8 TCR
NAICS-TCR Valley Chevrolet of Hastings Inc 5.8 TCR
NAICS-TCR C Harper - Ford 5.8 TCR
NAICS-TCR 2161 5.8 TCR
STATE-SIZE Simpson Unlimited Inc 139 FTE
STATE-SIZE AWC 139 FTE
STATE-SIZE Catalina Cylinders, Inc. 139 FTE
STATE-SIZE idX Impressions 139 FTE
CITY-NEAR Sentara Norfolk General Hospital 4,863 FTE
CITY-NEAR Childrens Hospital of The Kings Dau 3,707 FTE
CITY-NEAR The Atlantic Group dba DZ Atlantic 3,248 FTE
CITY-NEAR Norfolk State University 2,981 FTE
NAT-TCR Johnson Health Tech North America Manufacturing 5.8 TCR
NAT-TCR Food City Store #644 5.8 TCR
NAT-TCR Brookshire Healthcare 5.8 TCR
NAT-TCR Mosaic Hotel 5.8 TCR
NAT-SIZE Novagard 139 FTE
NAT-SIZE Arrow Cryogenics, Inc. 139 FTE
NAT-SIZE City of Bend - Police Dept 139 FTE
NAT-SIZE Martins Food Markets # 6308 139 FTE

Rel codes: NAICS-TCR · STATE-SIZE · CITY-NEAR · NAT-TCR/NAT-SIZE cross-state. Read with this employer →

Data Source: OSHA Injury Tracking Application (ITA), mandatory establishment-level injury/illness reports. Grades compare employer Total Case Rate (TCR) to BLS IIF industry benchmarks. Data covers years reported by this establishment: 2022, 2021, 2020, 2019, 2018, 2016. This is publicly available government data - not a legal determination of workplace conditions.

Read our methodology - how this data is sourced, computed, and verified.

Data sourced from official public datasets. See our methodology for details.